Micro-content is reusable content that is maintained in a central library. It can be used in multiple locations across the site but only needs to be updated in one place.

There are many types of micro-content:

Author card (person card)

Purpose

To identify the author of an article if it is written by a specific person (rather than just by 'UQ').

Used on

  • Articles

Adding or updating author cards

To add or update a testimonial, email web-content@uq.edu.au and provide the following information:

  • full name of person (include professional title if relevant e.g. Professor)
  • designation indicating their relationship to UQ and the subject matter (e.g. current student, graduate of particular program)
  • program name if relevant
  • image of person in required image dimensions.

Example

At left, a circular close-up photo of a person. At right, the person's name in bold text above their designation
Example author card display from Future Students
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Career outcome (job spotlight)

Purpose

To showcase potential careers and incomes for graduates of UQ programs.

Career outcomes must be regularly reviewed to ensure the information is current.

Used on

  • Programs
  • Plans

Adding or updating career outcomes

To add or update a career outcome, email web-content@uq.edu.au and provide the following information:

  • job title or industry
  • qualifiers that provide context and set expectations for qualification level (e.g. postgraduate degree holders) or experience (e.g. early-career salary).
  • salary amount or range
  • source e.g. 'compared.edu.au'.

Example

 qualifier in all capital purple text, job title or industry in larger bold text, salary range and source in smaller text
Example career outcomes display from Future Students.
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Contact information

Purpose

To provide consistent contact information for UQ teams.

Used on

  • Basic pages
  • Scholarships

Adding or updating contacts

To add or update a contact, email the relevant team:

Provide the following information:

  • team or contact name
  • relevant contact details from:
    • email address
    • phone number
    • location
  • any other relevant information.

Example

Text on a grey shaded background. Contact title in bold heading text above phone number, email address and physical location, each with a relevant icon
Example contact from Future Students.
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Ranking

Purpose

To showcase rankings and achievements UQ is proud of.

Rankings must be:

  • current
  • a single value (not a range, like 51–100)
  • 99 or better.

They can be world, Australian or Queensland rankings.

Used on

  • Landing pages
  • Programs
  • Plans

Adding or updating rankings

To add or update a ranking, email web-content@uq.edu.au and provide the following information:

  • number and scope of the ranking (e.g. '2 in Australia for ecology'
  • source - full name and year (e.g. 'QS World University Rankings 2021')
  • any other relevant information.

Example

At left, a large purple icon. At right, the ranking number and scope in large purple text above the source and year in smaller black text
Example ranking display from Future Students.
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Testimonial

Purpose

To showcase positive experiences of current students, graduates/alumni and staff.

Used on

  • Programs
  • Plans

Adding or updating testimonials

To add or update a testimonial, email web-content@uq.edu.au and provide the following information:

  • full name of person (include professional title if relevant e.g. Professor)
  • indicating their relationship to the program (e.g. current student, graduate, lecturer
  • program name
  • quote (maximum 40 words)
  • image of the person in required image dimensions.

Example

At left, a circular close-up photo of a person. At right, the testimonial quote in larger italic text above the person's name in bold above their designation
Example testimonial display from Future Students.
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